Department of Design and Merchandising

The Product Development concentration offers unique learning opportunities in developing and innovating consumer products. This concentration will teach students necessary skills and knowledge for product development, including market potential analysis, trend forecasting, technology and material research, concept development, product line development, computer-aided design, technical package, packaging/branding strategies, pricing and costing, product line management, quality assurance, sourcing, supply chain management, and new venture start-up.

Students in this concentration will gain competence to be successful industry professionals or entrepreneurs through market-driven, industry-sponsored projects, which allows them to develop further networks with the real world. Students graduating with this concentration often pursue careers in highly technical product development fields such as outdoor products or sportswear industries.

Effective Fall 2015

Freshman
AUCCCredits
AM 101Fashion Industries 3
AM 110Apparel and Merchandising Digital Technology 3
AM 130Design Foundation-Apparel and Merchandising 3
CHEM 103Chemistry in Context (GT-SC2)3A3
CHEM 104Chemistry in Context Laboratory (GT-SC1)3A1
CO 150College Composition (GT-CO2)1A3
DM 120Textiles 3
MATH 117College Algebra in Context I (GT-MA1)1B1
MATH 118College Algebra in Context II (GT-MA1)1B1
MATH 124Logarithmic and Exponential Functions (GT-MA1)1B1
PSY 100 or SOC 100General Psychology (GT-SS3)
General Sociology (GT-SS3)
3C3
Arts and Humanities3B3
Historical Perspectives3D3
 Total Credits 31
Sophomore
 
ACT 205Fundamentals of Accounting 3
AM 250Clothing, Adornment and Human Behavior (GT-SS3)3E3
AM 270Merchandising Processes 3
AM 275Product Development I 3
DM 272Consumers in the Marketplace 3
ECON 202Principles of Microeconomics (GT-SS1)3C3
SPCM 200Public Speaking 3
STAT 201 or 204General Statistics
Statistics for Business Students
 3
Arts and Humanities3B3
Biological and Physical Sciences3A3
 Total Credits 30
Junior
 
AM 321Advanced Textiles 3
AM 330Textile and Apparel Economics 3
AM 335Textiles and Apparel Supply Chains 3
AM 342Computer-Aided Textile Design 3
AM 363Historic Costume 3
AM 375Product Development II4B3
DM 492Preinternship Seminar 2
MGT 305Fundamentals of Management 3
MKT 305Fundamentals of Marketing 3
Upper-Division AM or DM Elective1 3
Advanced Writing23
 Total Credits 32
Senior
 
AM 421Textiles Product Quality Assessment 3
AM 460Historic Textiles 3
AM 475Product Development III4A,4C3
DM 487C2Internship: Product Development 12
Upper-Division AM or DM Electives1 6
 Total Credits 27
 Program Total Credits: 120

 Internship Alternative Courses2

AM 321Advanced Textiles3
AM 330Textile and Apparel Economics3
AM 342Computer-Aided Textile Design3
AM 344Adobe Illustrator for Apparel Design3
AM 363Historic Costume3
AM 364History of Fashion Designers/Manufacturers3
AM 366Merchandising Promotion3
AM 371Merchandising Systems4
AM 421Textiles Product Quality Assessment3
AM 430International Retailing3
AM 450Social-Psychological Aspects of Clothing3
AM 460Historic Textiles3
AM 466Retail Environment Design and Planning3
ART 350Fibers II4
ART 351Fibers III4
ART 450Fibers IV4
ART 451Fibers V4
DM 360/MKT 360Retailing3
DM 400U.S. Travel-New York City3
DM 470AInternational Design and Merchandising: Apparel2
DM 470BInternational Design and Merchandising: Interior Design2
DM 474Fashion Show Production and Event Planning3
DM 482Travel Abroad1
JTC 301Corporate and Professional Communication (GT-C03)3
JTC 310Copy Editing3
JTC 311History of Media3
JTC 316Multiculturalism and the Media3
JTC 320AReporting: General News3
JTC 320BReporting: Sports3
JTC 320CReporting: Business3
JTC 320DReporting: Government and Political3
JTC 320EReporting: Health and Medicine3
JTC 320FReporting: Technology and Innovation3
JTC 320GReporting: Education3
JTC 320HReporting: Special Topics3
JTC 326Online Storytelling and Audience Engagement3
JTC 340Digital Video Editing3
JTC 342Writing for Specialized Electronic Media3
JTC 350Public Relations3
JTC 361Writing for Specialized Magazines3
JTC 372Web Design and Management3
JTC 411Media Ethics and Issues3
JTC 412International Mass Communication3
JTC 413New Communication Technologies and Society3
JTC 414Media Effects3
JTC 415Communications Law3
JTC 464Technical Communication3
JTC 471Research for Public Communicators3
MGT 320Contemporary Management Principles/Practices3
MGT 330Corporate Innovation and Entrepreneurship3
MGT 340Fundamentals of Entrepreneurship3
MGT 410Leadership and Organizational Behavior3
MGT 420New Venture Creation3
MGT 425Organizational Communication Strategies3
MGT 440New Venture Management3
MGT 470Managerial Decisions-Issues and Analysis3
MGT 475International Business Management3
MKT 366Services Marketing3
SOC 301Development of Sociological Thought3
SOC 302Contemporary Sociological Theory3
SOC 330Social Stratification3
SOC 342Leisure and Society3
SOC 362Social Change3
SOC 371Symbolic Interaction3
SOC 460Society and Environment3
TH 363Costume Design II3
1

Select upper-division (300- to 400-level) AM or DM subject code courses ending in -00 to -79.

2

 Registration for DM 487C depends on acceptance by a cooperating company.  Students not enrolled in an internship will select 12 credits from the department list of Internship Alternative Courses.

Distinctive Requirements for Degree Program:
Product Development in apparel and merchandising involves market research and definition, design and development, engineer of prototypes, launch and contextual assessment/refinement, and promotion.  This concentration is designed to develop in students a comprehensive knowledge of product development along with the skills necessary for bringing new products to market. 
Product developers operate in a changing, competitive environment, managing cultural differences, and balancing contemporary aesthetics with business practices.  Product developers are employed in assorted textile and apparel industries, and can position their expertise to address functional design problems for medical solutions, such as hospital gowns, or for profession-related solutions, such as firefighting protective clothing.  Product developers are also employed in the outdoor and activewear industry to design for performance and technical solutions.  It is essential that a Product Developer learn and master key knowledge, skills and abilities including social psychological and physiological factors, global business and industry acumen, science and technology, critical and creative thinking, ethics and sustainability, along with communication and interpersonal skills.
 

Freshman
Semester 1CriticalRecommendedAUCCCredits
AM 101Fashion IndustriesX  3
AM 130Design Foundation-Apparel and Merchandising X 3
CO 150College Composition (GT-CO2)  1A3
MATH 117College Algebra in Context I (GT-MA1)X 1B1
MATH 118College Algebra in Context II (GT-MA1)X 1B1
MATH 124Logarithmic and Exponential Functions (GT-MA1)X 1B1
Select one course from the following:   3
General Psychology (GT-SS3)  3C 
General Sociology (GT-SS3)  3C 
 Total Credits   15
Semester 2CriticalRecommendedAUCCCredits
AM 110Apparel and Merchandising Digital TechnologyX  3
CHEM 103Chemistry in Context (GT-SC2)  3A3
CHEM 104Chemistry in Context Laboratory (GT-SC1)  3A1
DM 120TextilesX  3
Arts and Humanities  3B3
Historical Perspectives  3D3
AM 130, CO 150 must be completed by the end of Semester 2.    
 Total Credits   16
Sophomore
Semester 3CriticalRecommendedAUCCCredits
ACT 205Fundamentals of Accounting   3
AM 250Clothing, Adornment and Human Behavior (GT-SS3)  3E3
DM 272Consumers in the MarketplaceX  3
ECON 202Principles of Microeconomics (GT-SS1) X3C3
Biological and Physical Sciences  3A3
 Total Credits   15
Semester 4CriticalRecommendedAUCCCredits
AM 270Merchandising ProcessesX  3
AM 275Product Development IX  3
SPCM 200Public Speaking   3
Select one course from the following:   3
General Statistics    
Statistics for Business Students    
Arts and Humanities  3B3
 Total Credits   15
Junior
Semester 5CriticalRecommendedAUCCCredits
AM 330Textile and Apparel Economics X 3
AM 342Computer-Aided Textile Design X 3
AM 375Product Development IIX 4B3
MGT 305Fundamentals of Management   3
Advanced Writing  23
A minimum 2.500 GPA is required by the end of Semester 5.X   
 Total Credits   15
Semester 6CriticalRecommendedAUCCCredits
AM 321Advanced TextilesX  3
AM 335Textiles and Apparel Supply ChainsX  3
AM 363Historic CostumeX  3
DM 492Preinternship Seminar   2
MKT 305Fundamentals of Marketing   3
Upper-Division AM/DM Elective   3
A minimum 2.500 GPA is required at the end of Semester 6.X   
 Total Credits   17
Senior
Semester 7CriticalRecommendedAUCCCredits
AM 421Textiles Product Quality AssessmentX  3
AM 460Historic TextilesX  3
AM 475Product Development IIIX 4A,4C3
Upper-Division AM/DM Electives   6
AM 330, AM 342, DM 492 and a minimum 2.500 GPA is required by the end of Semester 7.    
 Total Credits   15
Semester 8CriticalRecommendedAUCCCredits
DM 487CInternship: Product DevelopmentX  12-16
The benchmark courses for the 8th semester are the remaining courses in the entire program of study.X   
 Total Credits   12
 Program Total Credits:   120